The legacy of famed psychoanalyst Sigmund Freud informs the lives of people throughout the world even to this day, though it's a phenomenon to which most are unaware. The film is an exhaustive examination of his theories on human desire, and how they're applied to platforms such as advertising, consumerism and politics.
The story of the relationship between Sigmund Freud and his American nephew, Edward Bernays. Bernays invented the public relations profession in the 1920s and was the first person …
S01E02
The Engineering of Consent
Mar 24, 200258 min
The programme explores how those in power in post-war America used Freud's ideas about the unconscious mind to try and control the masses.
S01E03
There Is a Policeman Inside All Our Heads. He Must Be Destroyed
Mar 31, 200258 min
In the 1960s, a radical group of psychotherapists challenged the influence of Freudian ideas in America. They were inspired by the ideas of Wilhelm Reich, a pupil of Freud's, who h…
S01E04
Eight People Sipping Wine in Kettering
Apr 7, 200258 min
How both the Labour Party in Britain and the Democrats in America have sought to gain power through use of the focus group, invented by psychoanalysts to fulfil desires of the inne…